Integrated Retail Reuse Coalition
Cosmetics reuse in integrated retail networks
The coalition is piloting an in-store reuse scheme to raise return rates and optimise logistics and washing.
Context
Context
In integrated cosmetics retail networks, reusing containers means rethinking the entire journey: in-store collection, return logistics and packaging washing.
Objective
To pilot an in-store reuse scheme in order to raise return rates and optimise logistics and washing.
Expected outcomes
- An in-store reuse scheme for cosmetics containers
- Economic modelling of the scenarios (single use VS reuse)
- An LCA analysis report for each scenario
- A consumer research report
Members
Members
Active
Partners
Institutions
FAQ
What you need to know about us.
What is Circul'R?
Circul'R is a consulting firm specializing in the circular economy. Since 2016, it has supported over 150 large companies and public entities through consulting projects, sector-specific coalitions, training programs, and the Circul'R Club.
How does Circul'R differ from a generalist CSR consultancy?
Unlike a generalist CSR consultancy, Circul'R has specialized exclusively in the circular economy since 2016. This cross-functional expertise—covering supply chains, regulations (AGEC, REP, ESPR), and business models—allows the firm to turn circularity into a measurable competitive advantage: impact reduction, resource security, compliance, and new growth drivers.
Who is Circul'R for?
Circul'R advises large private companies—including many CAC 40 and SBF 120 groups—on their strategic decisions across all sectors. The firm also supports organizations implementing public circular economy policies, such as eco-organizations, agencies, funding bodies, and local authorities.