Case study
Developing an industrial packaging reuse programme for a leader in electrical installations
Summary
Support in defining the operational roll-out and assessing the impacts of a reusable cover and pallet for the delivery of data centre cabinets.
Challenge
Co-develop an operational roll-out scenario, model the economic and environmental impacts of the preferred scenario, and analyse the roll-out opportunities in the company's other client countries.
Details
From analysis to field deployment.
Challenge
A leader in electronic equipment and electrical installations had developed a reusable cover and pallet for the delivery of data centre cabinets, but needed hard evidence on the operational roll-out of the solution and its impacts.
Solution
- Interviews with the project development team and suppliers.
- Development of several scenarios and prioritisation with the local teams during a workshop.
- Data collection and creation of a modular, dynamic tool.
- Modelling of the preferred scenario with a sensitivity analysis and operational recommendations.
- Literature reviews and interviews with country teams to identify roll-out opportunities and constraints beyond the first pilot country (logistics, customers, regulation, customs).
Results
Workstreams covered by the prioritisation workshop
6
Operational scenario prioritised for scale-up
1
Country passports produced
3
Deliverables:
- A dynamic tool bringing together economic and environmental impacts.
- A sensitivity analysis and operational recommendations.
- Country passports summarising the constraints and opportunities for international roll-out.
FAQ
What you need to know about us.
What is Circul'R?
Circul'R is a consulting firm specializing in the circular economy. Since 2016, we have supported over 150 large companies and public entities through consulting projects, sector coalitions, training programs, and the Circul'R Club.
How does Circul'R differ from a generalist CSR consulting firm?
Unlike a generalist CSR firm, Circul'R has specialized exclusively in the circular economy since 2016. This cross-functional expertise—covering supply chains, regulations (AGEC, EPR, ESPR), and business models—allows us to turn circularity into a measurable competitive advantage, including impact reduction, resource security, compliance, and new growth drivers.
Who is Circul'R for?
Circul'R advises large private companies—including many CAC 40 and SBF 120 groups—on strategic decisions across all sectors. We also support organizations that implement public circular economy policies, such as eco-organizations, agencies, donors, and local authorities.
What services does Circul'R offer?
Circul'R offers four complementary services: bespoke consulting to structure your circular strategy, sector-specific coalitions to solve shared business challenges, training programs to build circular economy skills, and the Circul'R Club, a network for companies committed to the circular transition.
What is Circul'R's expertise regarding circular economy regulations (EPR, AGEC, CSRD)?
Circul'R guides clients through the entire French and European regulatory framework for the circular economy, including the AGEC law, EPR schemes, and CSRD, as well as recent European legislation like the PPWR, ESPR, and CRMA. We translate these obligations into operational roadmaps, turning compliance requirements into strategic advantages.
What is the process for a consulting project with Circul'R?
A project begins with a diagnostic of your circular challenges, covering areas like supply, eco-design, business models, and regulations. Circul'R then builds a prioritized, quantified roadmap and supports the operational deployment of selected actions, right through to impact measurement and continuous trajectory adjustment.
How do you measure the results of your projects?
We define tailored circularity indicators upfront—such as materials saved, reuse rates, footprint reduction, and value generated—and track their progress throughout the project to ensure concrete business and environmental results.
Do you work only in France or internationally as well?
Based in Paris, Circul'R operates primarily in France and Europe. Internationally, we support cooperation projects, including sharing French expertise on EPR (Extended Producer Responsibility) and assisting donors with their circular transition programs in emerging countries, leveraging a network of operational partners and sector experts.
How do I get started with Circul'R?
Contact the team via our website: Circul'R will analyze your challenges and propose the right solution—whether through consulting, joining a coalition, taking a training course, or becoming a Club member—to accelerate your transition to a circular economy.